The advantages of online shopping are discussed here in this article. In the today’s modern world of digital generation, everything is getting digitized on internet. Whether it be booking of tickets, hotels or cabs, everything is now becoming possible by just a few clicks on our own mobile phones.
Shopping is also no exception from this modern trend. Now, a major proportion of market has been shifted online on the internet in form of e-commerce websites.
10 Advantages of Online Shopping
There are several advantages of online shopping from an e-commerce website, some of them are listed below :-
1. Heavy discounted products
The main reason due to which a very large proportion of customers are getting attracted towards online shopping is the heavy discounts available on online products. In the traditional in person shopping concept, discount margin is negligible. Therefore, more and more of this generation is getting it’s shopping online through several e-commerce websites such as Amazon, Flipkart, Snapdeal etc.
2. Cancellation and refund policy
Earlier when online shopping was not in trend, several times we had to adjust on product quality after buying that product. If there was a fault in the product, then many times the seller won’t replace or return the product after the payment.
But, the e-commerce websites provide anytime free cancellation on each and every product bought through them.
Market places like Amazon also provides the customer with an option of refuse the delivery at doorstep. Therefore, even after paying for the product, the customer can easily cancel his or her product purchase with just a few clicks and get his or her money refunded.
E-commerce websites also provide refund policies including 15 days or 30 days of return window on different products as per their categories or replace window on some of the products.
So, online shopping through e-commerce websites is very much preferable than traditional in person shopping.
3. Doorstep delivery
Another shining feature of online shopping is doorstep delivery of your product. The e-commerce websites get your purchased products delivered to you at your doorstep.
The traditional in person shopping required the customer’s visit to the seller’s shop and then bring the purchased product back to home, at their own cost and service.
But e-commerce websites like Amazon and Flipkart developed an efficient delivery machinery through which the purchased products are delivered at our desired address.
Amazon and Flipkart also provides different type of premium subscription like Amazon prime and Flipkart plus, which offers free and fast delivery on purchased products. Amazon prime offers a two day free delivery on every product bought.
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The machinery and working system developed by the e-commerce websites are far more transparent than the manual in person traditional method of shopping.
On market places like Amazon and Flipkart, customer can view the status of his or her purchased product right from the moment of placing the order and till the doorstep delivery.
For every progress made in the process, like when the product gets shipped, when the product gets dispatched, when the product is in transit, and when the order is out for the delivery, the customer is notified by emails and telephonic messages. Also, the customer can check the status of his or her purchased product delivery from the e-commerce website or it’s mobile app. So, transparency is another big advantage of online shopping.
As, the major e-commerce websites like Amazon and Flipkart, which are big brands of today’s world, any slight mislead or fault, if reported by a customer, is immediately rectified by the customer service team of the e-commerce websites. As, their image in the world wide market is all about which they are concerned. So, online shopping also provides more accountability to the customer.
6. Customer service
The customer service offered by the e-commerce websites of online shopping is another relief giving advantage which makes the customer to prefer online shopping. The customer care team of online market places like Amazon and Flipkart resolve each and every query of customer through chat and telephonic support.
Further, if any mishap occurs with the purchased product of the customer, the customer service team of online market places like Amazon and Flipkart provide complete reimbursement to the customer.
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7. Easy payment interface
Where the local sellers in physical market mostly prefer cash for their products, the online shopping platforms provide the customer with many options to pay for the purchase of their desired products.
E-commerce websites like Amazon and Flipkart provide online payments through credit card, debit card, wallets like paytm, net banking, upi transfer apart from traditional cash on delivery or pay on delivery using atm card swipe method of payment.
8. Extra cashbacks
Almost, all of the e-commerce websites like Amazon and Flipkart give various offers to customers on their purchase of products. These offers also include extra cashbacks of different worth values with different terms and conditions.
For example, Amazon offers extra cashback on purchase of products worth more than a fixed amount, on paying from sbi credit or debit card.
Flipkart also provides extra cashback to its users on purchase of several products via redemption of flipkart gold coins.
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9. Single platform for every need
The most important feature of online shopping through various e-commerce websites is that they provide a single market platform for each and every need of their customers.
The interface of e-commerce websites provide a very user friendly categorization of all the products available for purchase. Therefore, the customer don’t have to go in person to different shops for his or her different needs, indeed, he or she can easily get all his desired products just by a few clicks.
10. Festive season sales
The major attraction of online shopping through e-commerce websites is their festive season sales. Many e-commerce websites like Amazon and Flipkart roll out sales on occasion of various festivals and major national events, in which all the products are available on heavy discounts.
Amazon rolls out big Indian festive season sale on the occasion of Diwali, in which customer gets all the products with heavy discounts.
Apart from festive season sales, Amazon also roll out several daily deals on few products. For example, lightening deals, deal of the day etc.
So, from all the above listed advantages, it’s obvious that many people would always prefer online shopping through various e-commerce websites than the traditional in person physical shopping.